Privacy Policy

Privacy Policy MC Dental 

At MC Dental, we are committed to ensuring the privacy of your information. We understand that, as a customer using the MC Dental website, how important the confidentiality of your personal information is to you. The following statement addresses relevant privacy issues for MC Dental. However, if you have any other questions about this privacy statement, please do not hesitate to email MC Dental: enquiries@mcdental.com.au.

Information we collect

For each visitor to our website, our web server collects the following type of information for statistical purposes:

• The number of users who visit the website,
• The date and time of visits,
• The number of pages viewed,
• Traffic patterns

This is anonymous statistical data, and no attempt will be made to identify users or their browsing activities. We use this data to evaluate our website performance and to improve the content we display to you.

 When you provide information

The type of information that we collect from you will depend on what products and services you use on the website. When you provide us with personal details, i.e. when applying for an MC Dental product or online service, we will request personal information such as your name, address and a contact phone number. This information is essential so we may contact you when necessary on issues relating directly to the product or service.

We will not use your personal information for any purpose unrelated to the products or services we provide to you. MC Dental MC Dental may use your information to enable us to offer you other products and services that will enhance our relationship with you. It is your decision whether you wish us to provide this service. We may release information about you where there is a duty to the public to disclose that information. However, we will not sell your information to any individual or entity outside MC Dental for marketing purposes.

Email addresses and Mobile numbers

We may use your email address and mobile number to send our regular communications, which provide information, announcements, and updates on new and existing services and special offers.

It is our policy to email and SMS (text) customers who permit us to do so. If we send you an email and SMS (text) for marketing purposes, we will give you the option of not receiving further communications of this nature through an opt-out link.

Security of captured data

When capturing customer data, it is passed through a secure MC Dental server using encryption technology to ensure that your information is protected when sent over the Internet. This also applies to information that may be collected for MC Dental by an agency, i.e. when entering a competition, where it will also be passed through a secure server.

Additionally, all stored customer information is protected from unauthorised access through the use of secure passwords and user logins or other security procedures.

Online Advertising- Remarketing

MC Dental uses Google AdWords Remarketing to advertise across the Internet. AdWords remarketing will display relevant ads tailored to you based on what areas of the website you have visited by placing a cookie on your device. This cookie does not identify you or give access to your computer. The cookie will remember when you have visited a particular page and record that specific page. Google AdWords Remarketing allows MC Dental to tailor ads relevant to you. Additionally, MC Dental remarkets to patients that have provided an email address online or in person at one of the clinics.

You can opt-out of Google’s use of cookies or device identifiers by visiting Google’s Ads Settings. Alternatively, you can opt-out by visiting the Network Advertising Initiative opt-out page or control the use of device identifiers by using the device’s settings.